> For the complete documentation index, see [llms.txt](https://docs.clickwall.net/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.clickwall.net/getting-started.md).

# Getting Started

### Choose Your Role

#### 📣 Advertiser

If your goal is to grow users for your app or platform.

As an advertiser, you will learn how to:

* Fund your account
* Create performance-based campaigns
* Set targeting, caps, and payouts
* Track results using postback
* Optimize and scale campaigns

👉 [**Go to Advertiser Guide**](https://docs.clickwall.net/advertiser-overview)

***

#### 👥 Publisher

If your goal is to monetize your traffic.

As a publisher, you will learn how to:

* Add your app or website
* Integrate the OfferWall
* Track conversions correctly
* Block unwanted offers
* Receive payouts with flexible methods

👉 [**Go to Publisher Guide**](https://docs.clickwall.net/postback)

***

### Can I use both?

Yes.\
You can switch between **Publisher** and **Advertiser** at any time from your dashboard.

No separate accounts. No additional setup.